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Understanding and Planning for 3D Display Systems

Research and Markets has announced the addition of 2007 3D Technology and Markets: A Study of All Aspects of Electronic 3D Systems, Applications and Markets to their offering.

The Need:

3D display technology has been with us in various forms for over 150 years. Recent developments in the display technology, supporting technologies such as formats and 3D rendering, and consumer tastes have made increases in the application of 3D a likely possibility in the near future. It is necessary to understand these technical and market changes in order to make business plans accommodating both 2D and 3D displays.

Report Objective:

The objective of this report is to supply managers, product planners, engineers and researchers with the information needed to understand and plan for 3D display systems. The information required to make solid decisions includes understanding the recent changes in 3D display technology, improvements in supporting technologies such as compression, formats and standards and increased 3D image source availability.

Currently 3D displays are used in only a few specialized professional applications and by consumer hobbyists and enthusiasts. With the recent introduction of 3D display technologies that have image quality comparable to the best 2D LCD displays and only a modest price premium over 2D displays, it is likely that 3D will expand its market share in the next few years. To meet this market challenge, current display makers, system makers and start-ups must understand 3D technology, applications and markets. In the past there has been a lot of excitement and exaggerated forecasts about 3D technologies, but little hard marketing information to support it. This report strips away the hype and takes a realistic view of 3D display technology and its future in the professional and consumer electronics sectors.

About the Authors

This report was co-authored by Matthew Brennesholtz and Art Berman. Mr. Brennesholtz is the co-author of the well-respected book, Projection Displays, several other reports from Insight Media and numerous SID and SPIE papers. Dr. Berman received his Ph.D. in Physics from Kent State University. He has been the lead technologist in 4 overseas factory deployments by start-ups and has extensive experience in developing new products and new processes.

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